Parents in a thoughtful admissions conversation with a school representative
Behind every score is a parent decision

A school website is often the first admissions conversation.

Before a parent calls, visits or fills a form, the website has already answered—or failed to answer—their most important questions. ParentScore shows how that conversation compares with the schools around you.

Private local benchmark for school admissions teams

How does your schoolscore locally?

See how your online admissions journey compares with four named schools in your area.

Get a private, evidence-led comparison of how clearly each website helps a parent understand, trust and take the next step. See your score, the local average and the first action to prioritise.

Illustrative ParentScore profileExample scores only · your report uses observed evidence
01First impression & relevanceMessage, mobile experience and immediate relevance
02Admissions clarityProcess, dates, eligibility and essential information
03Trust & proofEvidence, outcomes, leadership and reassurance
04Enquiry easeCalls to action, forms and response expectations
05Journey continuityNext steps, hand-offs and message consistency
Five schools assessed on one consistent rubricComplete benchmark available for ₹2,500 + GST
FreeComparison Preview
₹0
See the schools in your local comparison.Five schools. One consistent rubric. No payment required.Delivered within 1 business day
Delivered after a quality check. The preview identifies the five-school peer set, method and one finding; detailed scores remain masked until the report is unlocked.
By submitting, you authorise a review of publicly available pages and contact about this request.
5local schools compared
100point ParentScore
1local average
₹2,500complete benchmark
A fair comparison, then a practical action plan

Know where you stand before deciding what to change.

Every school is assessed on the same public evidence and the same five weighted dimensions. The free preview shows that the comparison is real; the complete benchmark reveals your position and first actions.

See the comparison first

Comparison Preview

Delivered within 1 business day

₹0No payment required
Peer setYour school + 4 named schools in your geography
MethodOne dated, public-evidence rubric for all 5 schools
FindingOne visible observation from the comparison
ScorecardPreviewed, with the detailed values masked
PurposeConfirm relevance before deciding to unlock the report
AccessPrivate school-specific preview
Order my comparison preview
Complete five-school report

Local Admissions Benchmark

Delivered within 3 business days after payment and comparison-set confirmation

₹2,500+ 18% GST
CoverageYour school + 4 named local comparison schools
ScoreComplete 100-point, dimension-by-dimension scorecard
PositionYour position, local average, strengths and weaknesses
EvidenceSelected observations supporting the comparison
ActionThree prioritised moves for your existing team
Total₹2,950 including GST
Choose the peer set yourself

Request a custom five-school comparison.

Delivered within 3 business days after payment and confirmation that the five websites can be compared fairly.

Nominate the four schools you want included. We will verify that each public admissions journey can be assessed fairly, then send the ₹2,950 GST-inclusive invoice before beginning.

₹2,500 + GST₹2,950 payable by invoice
A considered response, not an instant score

How your local benchmark is prepared.

Immediately

Request acknowledged

An email confirms your school URL, reference number and delivery window.

0–4 hours

Local peer set selected

We identify four relevant schools serving parents in the same geography.

Review window

Five journeys scored

Each school is assessed on the same dated, public-evidence rubric.

Within 1 business day

Private benchmark delivered

You see the named peer set, local average, relative position and first priority move.

The problem ParentScore makes visible

Parents rarely tell you where their confidence was lost.They simply leave.

01 / 03

Visible contradictions become trust signals.

Conflicting dates, eligibility statements or proof points make parents question the care behind the communication—and sometimes the institution itself.

Every finding is tied to publicly observable evidence.
02 / 03

Too much information can reduce clarity.

Facilities, curricula, rankings and calls-to-action compete when the page has not first resolved the parent’s immediate question.

03 / 03

A form is not the same as a reassuring next step.

Parents need to know what will happen, who will respond and when they should expect to hear from the school.

Five schools. One consistent scoring method.

See where your admissions journey leads, matches or trails the local market.

ParentScore evaluates the public admissions experience, not educational quality. Named comparisons make the evidence concrete; a common rubric keeps the comparison consistent and useful.

Benchmark viewYour score → local average → priority gap
01First impression & relevance20pts
02Admissions clarity20pts
03Trust & proof20pts
04Enquiry ease25pts
05Journey continuity15pts
Total diagnostic score100
What arrives in your inbox

Your local position. Named peers. A prioritised fix list.

The complete ₹2,500 benchmark is built for owners, school leaders, admissions heads and marketing teams—not as a generic website audit.

EnrollmentLensParentScore / 5-school benchmark
01 / Local position

Your journey is clear early, but peers make the next step easier.

Executive conclusion

Close the enquiry-confidence gap before increasing paid traffic.

Priority actionExplain what happens after a parent enquires.FIX NOW
01 / Report
Your ParentScore and position among 5 local schools
Four named comparison schools and the local average
Dimension-by-dimension five-school scorecard
Selected evidence behind the comparison
Your strongest and weakest admissions signals
Three prioritised actions for your existing team
How to read, understand and act on the report
One clarification by email after delivery
From URL to decisions in three steps

No workshop. No pitch deck. No change of agency.

01

Share the school URL

Send the website and the admissions route you want reviewed. We confirm scope and begin after payment.

02

We review the public journey

Desktop and mobile pages are evaluated across five weighted dimensions with evidence captured at each point.

03

Receive your action plan

Within one business day, you receive the scorecard, selected evidence and three prioritised actions your existing team can implement.

Before you begin

Useful questions, answered directly.

What can I see in the free comparison preview?

The preview identifies the five schools, review date and method, and shows one observation from the comparison. The complete scorecard, position, evidence and three priority actions are included in the paid Local Admissions Benchmark.

What is included in the ₹2,500 Local Admissions Benchmark?

You receive the complete five-school scorecard, your ParentScore and position, the local average, selected supporting evidence, your strongest and weakest signals, and three prioritised actions. The report is delivered privately by email.

Is this a website redesign proposal?

No. ParentScore identifies the content, trust and decision-path problems worth fixing before you consider a redesign. Most recommendations can be implemented by your existing team or vendor.

Do you need access to our systems?

No. The diagnostic is based on the public admissions journey. We do not make test enquiries or access private systems without written permission.

Is the score a judgement on the school?

No. It evaluates only the publicly visible admissions experience on the date reviewed. It is not a ranking of academic quality, outcomes, teaching or the school as an institution.

Will the comparison schools be named?

Yes. The private report identifies the four schools used for comparison so the evidence is useful and verifiable. We do not publish a public league table, and every comparison is dated because websites change.

What happens after the report?

You receive a prioritised action plan designed for your current team. There is no compulsory retainer, agency change or follow-up meeting.

See the comparison before deciding to unlock it.

How does your school score locally?

Request my free review